Move Over, Taylor Swift. The Brands Are About to Spice Up the VMAs
The 2026 VMAs will have Bacardi, Spotify, and Dunkin' creating moments you donut want to miss.
View ArticleAre AI Ads Ready for Prime Time?
This post was created in partnership with Higgsfield AIAfter years of debate over AI’s creative capabilities, Higgsfield, an AI-native creative suite, put them to the test.During a Brandweek 2026...
View ArticleGlobal Citizen Taps Influential As Its Official Creator Partner
The pro bono partnership, which began around the World Cup, will bring about 20 creators to Saturday's Global Citizen Festival in Central Park.
View ArticleDave & Buster’s Hires New Agencies to Get More People Into Its Locations
The brand appointed Gut for creative and Mediaplus to handle media buying.
View ArticleAds of the Week: 9 Campaigns That Caught Our Eye, From Beats to Peloton
Chase, Peloton, Target, Beats, and more are behind the week’s most notable ads.
View ArticleE.l.f. Cosmetics Names Joaquina Its Brand Ambassador Alongside Second Album Drop
The Latin artist is joined by six other artists on the album.
View ArticleWeek of Sept 14 Cable News Ratings: MS NOW and CNN Bounce Back
MS NOW won the primetime demo on Thursday.
View ArticleThese Are the 4 Black Pencil Winners of the 2026 D&AD Awards
D&AD awarded four Black Pencils, its top prize reserved for groudbreaking work.
View ArticleAn Accountant’s Playbook to Great Marketing ft. Sony’s Mary Yee
Plus, how analytics and creativity should work together, not against each other.
View ArticleThe Trade Desk, Worried Stock Slide Could ‘Substantially Harm’...
The move could help the beleaguered adtech company keep staffers whose stock options have lost most of their value.
View ArticleBest Buy Pitches Itself as a Media Production Company With Studios and...
The retailer is creating short-form video and other assets for advertisers.
View ArticleDoceree Honors Top Healthcare Leaders Innovating With AI
The healthcare marketing company hosted an awards evening to celebrate AI-driven advancements in the industry.
View ArticleGut Holds Onto Tim Horton’s Creative Account in Competitive Review
Gut has retained the Canadian creative account for Tim Hortons, the Canadian-based coffeehouse, ADWEEK has learned.
View ArticleApostra Wants to Be the Agentic Ad Layer. Does the Industry Need One?
Scope3 is trading emissions measurement for agentic advertising, but could the open standards powering that future undercut the need for companies like Apostra?
View ArticleCredit Karma Wants to Help Gen Z Dance Their Way to Money Confidence
Credit Karma wants to remind Gen Z that financial confidence is not just a practical way to live but also an emotional state of being.
View ArticleMichelob Ultra Shoots and Scores Multiyear NHL Partnership
The Anheuser-Busch brand becomes an official beer sponsor of the NHL in the US.
View ArticleHere Are the Morning News Ratings for the 2025-2026 TV Season
Also included are the third quarter and week of September 14 ratings.
View ArticleLowe’s Pilots Drone Delivery as New Way to Quickly Buy Paintbrushes or...
The home improvement retailer is working with Google's Wing and DoorDash.
View ArticleBen James Boomerangs Back to Crispin as CCO
Ben James worked at Crispin Porter Bogusky in its heyday. He hopes to bring them back through his unique approach to creative
View ArticlePalantir’s Quiet Takeover of Media’s Data Stack
From newsroom automation to audience monetization, here's what's drawn companies to the intelligence firm.
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