These Brazilian Candy Ads Are Undeniably Dark Yet Surprisingly Entertaining
Candy ads are supposed to be lighter fare, right? It's candy. It's supposed to be fun. And, one could argue that new work out of Wieden + Kennedy Brazil for Mondelez brand Lacta is fun but, wow, talk...
View ArticleFacebook Just Rolled Out 3D Photos in News Feed and via Virtual Reality
Photos on Facebook's News Feed and when the social network is viewed via virtual reality are going 3D, and people don't even need those cheesy cardboard glasses. The social network announced in a blog...
View ArticleRubicon Project and The Guardian Resolve Legal Dispute Over ‘Hidden’ Fees
Rubicon Project and U.K. news title The Guardian have set aside their differences and mutually agreed to resolve their legal disputes that saw them lobby counterclaims in British courts over hidden...
View ArticleFox Will Roll Out Its New JAZ Pods and ‘Fox Blocks’ Ad Formats on Sunday
Fox Networks Group will finally unveil its new JAZ ("Just the A and Z") pods and Fox Blocks ad offerings on Sunday night--albeit on a smaller scale than had initially been planned. In place of...
View ArticleDetailed Personal Information of 14 Million Users Stolen in Facebook Security...
Facebook said that the personal information of 14 million users--including their names, contact information, relationship status, religion, birth date, check-in locations and recent searches--had been...
View ArticleNike’s Jordan Brand Is Using a Facebook Messenger Bot to Deliver Content
Nike teamed up with conversational artificial intelligence platform Snaps on a Facebook Messenger bot for its Jordan Brand that it hopes will jump out of the gym among the sneakerhead community. Dan...
View ArticleFor International Day of the Girl, Disney Gave Girls the Chance to Film Their...
Since 2016, Disney has encouraged girls to dream of their brightest futures with #DreamBigPrincess, an initiative that aims to inspire the next generation of female trailblazers. This year they've...
View ArticleWalmart Acquires 20-Year-Old Intimates Brand Bare Necessities
In its second power move of the month, Walmart has acquired intimates brand Bare Necessities for an undisclosed amount. The 20-year old company has more than 100,000 products with over 160 brands,...
View ArticleThe Facebook Journalism Project Is Teaming Up With Storyful to Train...
The Facebook Journalism Project is teaming up with social media intelligence company Storyful on an initiative to bring social media literacy training to reporters and editors around the world....
View ArticleSprint Is Selling Hulu’s Live TV Service as an Add-On Option for Subscribers
For the past year, Sprint's unlimited wireless customers have been able to stream Hulu's limited commercials plan for free. Now they'll also be able to subscribe to Hulu's live TV service directly from...
View ArticleFacebook Video Ad Metric Lawsuit Prompts Publishers to Revisit the ‘Pivot to...
New information in an updated court filing against Facebook has prompted publishers to reconsider the extent of the miscalculation they made when reallocating resources to video teams in an effort to...
View ArticleWhat Blockchain Will Mean for Advertisers and Publishers
At Adweek's Elevate: Blockchain event earlier this week, we gathered some of the top minds in the ad-tech space to discuss and debate the promise of what blockchain will mean for the brand marketing...
View ArticleCross-Device Measurement Got a Boost With the Release of Facebook Attribution
Facebook continued its efforts to give advertisers more information on the performance of their efforts on and off the social network with Friday's introduction of Facebook Attribution. Facebook...
View ArticleThis Cosmetics Ad From Japan May Be the Most Romantic Love Story of the Year
With Halloween just around the corner, you can expect makeup companies to ramp up their marketing in ways that highlight (pun not intended) the fun and versatility of their products. However, you may...
View ArticleAfter Almost 4 Years, Lenny Letter Shuts Down
Almost four years after launching Lenny Letter, former collaborators Lena Dunham and Jenni Konner are saying goodbye to the brand. There was no specific reason given as to why the brand, largely...
View ArticleJimmy Kimmel Tells New Yorkers Trump Will Overhaul Lincoln Center With...
As part of his show's weeklong visit to Brooklyn, Jimmy Kimmel decided to play a prank on New Yorkers--by telling them that President Trump had purchased Lincoln Center and would be soon be packing the...
View ArticleTurner Shuts Down Super Deluxe
After almost three years in business at WarnerMedia's Turner, the company announced it would shutter its digital media company, Super Deluxe. Super Deluxe has developed both scripted and unscripted...
View ArticleAMC’s Charlie Collier, and Not Gary Newman, Will Run Fox Network After the...
After setting most of the leadership team for New Fox--the company that will be spun off following the close of the Disney-Fox merger--earlier this month, Lachlan Murdoch had one big exec surprise up...
View ArticleT-Mobile Is Once Again Doubling Its #HR4HR Hurricane Relief Donations During...
Just as it did last year, T-Mobile announced that it will double its contributions as part of its Home Runs for Hurricane Recovery (#HR4HR) initiative during Major League Baseball's 2018 World Series....
View ArticlePlanters Is the Newest Brand With a Beer, Which It’s Calling Mr. IPA-Nut
If you like beer, and you like peanuts, you've probably always wished you could combine the two. Wait, what, you haven't? Well too bad, because Planters is doing it anyway. Continuing this year's odd...
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