Condé Nast Reorganizes Ad Team Under Pamela Drucker Mann
Cond? Nast is reorganizing its ad sales team as the company continues on an ambitious five-year plan under CEO Bob Sauerberg to generate $600 million in new revenue. Under chief revenue and marketing...
View ArticleYouTube Revealed Costumes, Trailers and Other Things Trending for Halloween
Just in time for Halloween, YouTube revealed the costume and makeup ideas, movie trailers and music videos that are trending for the holiday on its platform. Globally, the character Optimus Prime from...
View ArticleIconic Brand Mascots Are Shaving (and Growing) Mustaches to Support Men’s Health
A few of your favorite brand mascots are going to get a little hairy throughout the month of November. Mr. Peanut, Mr. Monopoly and even the Jolly Green Giant will be shaving down (if they currently...
View ArticleRefinery29 Is Laying Off About 40 Employees
Refinery29, the female-focused digital media company, will lay off about 10 percent of its staff, or 40 full-time staffers, most of them from the product, engineering and video teams. "The strength of...
View ArticleHere’s How 5G Will Change the Wireless Internet as We Know It
Cell phone companies are on the verge of introducing a new generation of wireless technology, and it could have a huge, far-reaching impact on everyday life. But what exactly does that "G" in 5G mean?...
View ArticleFacebook Removed 68 Pages and 43 Accounts in Brazil for Misrepresentation, Spam
Brazilians will choose their next president in a run-off election Oct. 28, and Facebook continues to take steps to ensure that spammers do not profit from sensationalized political content. The social...
View ArticleBrands Should Take a Stand on Societal Issues But Avoid ‘Goodwashing,’ Study...
For brands looking to take a stand on societal issues--as recent studies have shown more consumers want--it will be a balancing act. Brands will need to simultaneously take a stand, while being...
View ArticleThe More, the Merrier: 6 People Can Now Participate in Video Chats via...
Instagram rolled out video chat for Instagram Direct in June, enabling up to four people at a time to use the feature. That limit was quietly expanded to six people this week. Video chat for Instagram...
View ArticleOmnicom Picks Up Mercedes-Benz’s $950 Million Global Media Business
Daimler AG, the parent company of the Mercedes-Benz luxury auto brand, has awarded its global media planning and buying business to Omnicom Media Group after a competitive review, Daimler AG confirmed...
View ArticleYouTube TV Is Taking Over the World Series Again With AR Ads and That...
For the second year, YouTube TV will be taking over the World Series with a partnership that is likely to ignite another heated debate among viewers, as it did in 2017. The live TV streaming service is...
View ArticleWill Data Portability Hurt Facebook’s Ad Business?
The success that Facebook and Google enjoy in digital marketing can be attributed to the data that these companies have. This is particularly true of Facebook, with the company's understanding of our...
View ArticleVolvo Gets Awesomely ’80s as Dolph Lundgren Pumps Up Heavy Machinery
Since 1985, action titan Dolph Lundgren has tendered a reputation as the toughest guy in the room through his films and fitness lifestyle. And just look at him. This is a man that, with the right...
View ArticleInstagram: Here’s How to Start a Video Chat
Earlier this year, Instagram rolled out the ability for users to video chat through Instagram Direct. Our guide will show you how to start a video chat in the Instagram application. Note: These...
View ArticleThis Tourism Ad Was Meant to Show a Quirky Romance. Instead, Viewers Saw Abuse
The idea of a passport being withheld by an ex-boyfriend is a haunting image for those in abusive or manipulative relationships--so it's understandable that many took issue with a new Hong Kong tourism...
View ArticleEdelman Digital Hires Ogilvy Vet and Former New York Times Correspondent as...
Edelman hired Thomas Crampton as global chair of its Edelman Digital practice, which employs more than 700 globally, effective in January. Crampton will be based out of London and report to Edelman...
View ArticleSnapchat’s Integration With TurboVote Helped Over 400,000 U.S. Users Register...
More than 600,000 people in the U.S. took advantage of Snapchat's deep integration with TurboVote in support of National Voter Registration Day. The messaging application teamed up with the nonprofit,...
View ArticleHealthcare Has Dodged Digital Upgrades for Years—But That’s All Coming to an...
The healthcare industry is being shaken by digital. Most of the major players are still reluctant to transition. How should the leading companies approach an imperative transition to digital? Design...
View ArticleFacebook Pulled 8.7 Million Pieces of Content in Q2 for Violating Child...
Facebook provided some details about how it has been using artificial intelligence and machine learning in its efforts to prevent child exploitation and keep children safe on its platform. Global head...
View ArticleFacebook and Blizzard Are Teaming Up on In-Stream Rewards During BlizzCon
Facebook Gaming and video game developer Blizzard Entertainment have teamed up to offer Facebook users in-stream rewards for watching certain livestreams before and during BlizzCon, Blizzard's annual...
View ArticleGun Reform Organization Change The Ref Debuts ‘3D Activist’ in New Campaign
Gun reform organization Change The Ref is raising awareness about 3D-printed guns with 3D printing technology of its own--a 3D-printed sculpture the group is calling "the first 3D activist" in a...
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