Revolving Door Roster Updates: Brandwatch, Dentsu, Ogilvy, and More
This week brought plenty of changes in the agency world, with shops from Cincinnati to New York and London welcoming new employees. Brandwatch Social media intelligence provider Brandwatch announced a...
View ArticleWatch the First Trailer for Brian Williams’ Election Night Special
Brian Williams has a date with Amazon on Election Night. The former NBC News anchor is headlining the company's first foray into the TV news space--a live special that will stream globally on Prime...
View ArticleWhy We Must Stop Google
I was head of sales for independent adtech company MediaMath until 2019, during which time the company was considered a top player in the space. Our tech was licensed by big brands and premier agency...
View ArticleRevolving Door Roundup: Alison Pepper to Leave CBS News
Top Story: CBS News' senior vice president of talent strategy Alison Pepper announced that she will depart the network once the presidential election cycle concludes. Pepper--who has been with the...
View ArticleResume Rewind: Brendan Gahan Reveals What Made Him Choose LinkedIn as the...
Brendan Gahan wanted to work in advertising when he was a kid. The co-founder and CEO of LinkedIn influencer marketing agency Creator Authority--featured in the latest episode of video series Resume...
View ArticleTicker: The Washington Post and The Los Angeles Times Will Not Endorse a...
Top of the Ticker: Two major American newspapers--The Washington Post and The Los Angeles Times--have chosen not to issue a presidential endorsement, reportedly at the behest of their billionaire...
View ArticleWhy Grubhub and Amazon Took the Plunge With a Co-Branded Ad
Shoppers can find most things they need on Amazon, and some they don't (see: tiny deck chairs and emotional support pickles). They can also order sushi, burritos, and more without delivery fees, thanks...
View Article5 Questions For… Kaitlan Collins
As the host of CNN's The Source, it's only appropriate that Kaitlan Collins has regularly been a source of Donald Trump's ire. In 2018, the Alabama-born journalist was famously barred from a Rose...
View ArticleDeep Blue Partners With PWHL to Net More Brands for Women’s Hockey
Neither Deep Blue Sports + Entertainment nor the Professional Women's Hockey League existed before 2023, but each can help the other advance women's sports for the foreseeable future. Deep Blue just...
View ArticleNetflix Debuts Ad For New ‘Moments’ Feature, Proving Even Celebrities Obsess...
Netflix has debuted a star-studded brand campaign for its new mobile feature, Moments, which allows users to share favorite scenes from TV shows and movies. Moments launched on Netflix's iOS app on...
View ArticleNew Sight Lines Platform Aims to Spark Investment in Women’s Sports
New platform Sight Lines, launched this month by Murphy Media Partners, aims to boost investment and leadership in women's sports through a series of global events. New research by Wasserman's...
View ArticleDany Garcia Is Redefining the Business of Sports and Entertainment
Dany Garcia is dancing in her living room. As she poses, a group of young women who have helped develop her social media presence chant: "Killer heels and a Bodycon dress. Killer heels and a Bodycon...
View ArticleInfographic: What People Really Think About Political Ads
Amid another contentious presidential election year, where neither side seems to agree on any of the issues, one thing is certain: Political ads have been pummeling the public for months. One estimate...
View ArticleCreatives Invent Brand Halloween Costumes You Won’t Find in Stores
If you had planned to dress up as a Chipotle "Boorito" for Halloween, here's the bad news: it's sold out on costume retailer Spirit's website and scarce or nonexistent at its stores around the country....
View ArticleMark Penn Finds the Many Ties Between Politics and Marketing
Stagwell chairman and CEO Mark Penn can't tell you who will win the upcoming presidential election. But he can give you a history lesson on how both the winners and losers of past elections strategized...
View ArticleMedia Giants Neil Vogel, Brian Stelter, Janice Min, and More Headline Mediaweek
We're still in the midst of conference season. ADWEEK's Mediaweek is back, bringing you the sharpest insights and industry-leading speakers, whether you're attending in person in New York or virtually,...
View ArticleResume Rewind: OpenFortune CRO Carlo Palomino’s Path to the Fortune Cookie
When OpenFortune chief revenue officer Carlo Palomino cracked open a fortune cookie at age 14, he had just started his own landscaping business. Did he look at that cookie as dessert or a career...
View ArticleNerds Are Back in the Game for Super Bowl 59
Undeterred by their historic rivalry with jocks of all kinds, Nerds are returning to the Super Bowl in 2025. The Ferrara Candy brand made its Big Game debut in a 30-second spot featuring Addison Rae...
View ArticleWhy Staying Put Could Be the Best Career Move You Make
The advertising industry is notorious for high turnover, with people bouncing from one agency to another as a rite of passage. According to a report by the Bureau of Labor Statistics, the average...
View ArticleDanone’s Linda Bethea on Balancing Purpose and Performance in a Changing CPG...
In this episode of the Brave Commerce podcast, hosts Sarah Hofstetter, president of Profitero, and Rachel Tipograph, founder & CEO of MikMak, sit down with Linda Bethea, chief marketing officer of...
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