If You’re Lonely and Pining for Kentucky, This Retro Party Line Ad Has Your...
Would you like to join a sexy telephone party and talk with hot people all night long? If so, don't bother calling 1-855-883-8663. You'll just hear an ancient recording of former Kentucky Governor A.B....
View ArticleWalmart Buys The Limited’s Former Plus-Size Line
Walmart will acquire women's plus-size clothing retailer Eloquii in a deal reportedly worth $100 million as retailers of women's fashion are taking steps to be more inclusive. Walmart did not disclose...
View ArticleFacebook Marketplace Is Celebrating Its Second Birthday With New AI Features
On Oct. 3, 2016, Facebook introduced Marketplace, a destination for people to find--and make offers for--items directly through Facebook's mobile application. Today--Oct. 3, 2018--Marketplace turns two...
View Article5 Social Video Lessons We Can Learn From Netflix
Netflix is a giant in the video industry and has become so in a very short amount of time. In the 20 years since its launch, Netflix has grown to become the video-streaming service of choice, with over...
View ArticlePayPal Is Sponsoring the Phoenix Suns for the 2018-2019 Season
PayPal is putting its patch on the jerseys of three professional sports teams as part of a broader plan to overhaul everything from season tickets to stadium sales. Today, the payments company...
View ArticleHow Casper Is Leading the Charge on the Front Lines of the Sleep Revolution
When Casper launched in 2014, it was hard to ignore--especially if you were riding the subway in New York. The minimal vibe and welcoming tone of the brand stood out among the busy and dizzying array...
View ArticleSpotify Celebrates Its 10th Anniversary and Sets Sights on Solidifying Role...
As Spotify celebrates the 10th anniversary of its streaming service next week, the company's global head of partner solutions admits, "We don't have it all figured out at Spotify. In many respects,...
View ArticlePayday Can Be Fab Instead of Drab in These Quirky Bank Ads
Chime is one of many banking apps that have cropped up in recent years to win over millennials who've become leery of the more traditional, brick-and-mortar institutions that their parents are...
View ArticleFacebook Jobs Can Now Be Posted to Groups
Facebook is sprucing up its jobs tool for the holiday shopping season, adding the ability to share job listings in groups. The social network said in a blog post that more than 525,000 seasonal...
View ArticleFor Advertisers on Facebook, Friday’s Security Breach ‘Barely Registers’
Here's a sliver of good news for Facebook: Advertisers and marketers are largely unconcerned with the social media giant's latest security breach, which compromised more than 50 million accounts'...
View ArticleThe National Women’s Hockey League Will Drop the Puck on Twitter Again
The Twitter NWHL Game of the Week will return for the 2018-19 season as the result of another partnership between the National Women's Hockey League and the social network. The NWHL will produce 16...
View ArticleThis Platform Aims to Give All Cancer Survivors the Best Care, No Matter...
It's often said that the scariest three words someone can hear are "you have cancer." It becomes ever more intimidating in the following days and months when people have to prepare for what's next. But...
View ArticleHow Brands Can Support Their Gen Z Consumers and Help End Bullying
Bullying, both in and out of schools, has been an issue for decades, even centuries. In recent years, the stories we've heard of bullying and the research that shows the impact it has on our children...
View ArticleThe Burden of Content, Part 1: Are Social Networks Responsible for Content?
How much attention and freedom should be given to the angry rants of internet trolls, to the ideas spread by conspiracy theorists and to the false or misleading news stories created by those who want...
View ArticleWayfair Is Opening Up 2 Pop-Up Shops to Target Customers for the Holiday Season
The holiday season is just getting started. And Wayfair, the giant ecommerce site, unsurprisingly wants in. However, this year, the Amazon competitor is trying out a bricks and clicks strategy: pop-up...
View ArticleVideo: What We Can Learn From the Impact of Streetwear on Retail
Streetwear, a subculture in fashion you may have never even heard of, is the cause of an unprecedented shift taking place in the fashion industry. In the current marketplace, where a hoodie from a...
View ArticleHow Patrón Keeps Its Luxury Brand Status While Also Prioritizing Social Good
Sixty hands touch every bottle of Patr?n tequila before it ever leaves the production facility in Mexico. "It's not about doing what's efficient, it's about doing what's right," said Patr?n global CMO...
View ArticleCNN Launches New Website and San Francisco Office
Today was a big day for CNN, which announced it's closing down CNNMoney, launching a new website called CNN Business and opening a bureau in San Francisco. "Every company is becoming a tech company....
View ArticleContinuous Innovation Is the Only Way to Stay Relevant, Says Drone Racing...
Brands measure all sorts of data points to determine whether or not consumers are happy with a product or message. But, in the world of Nick Horbaczewski, founder and CEO of the Drone Racing League...
View ArticleNew WPP CEO Announces First 3 Executive Appointments
Mark Read made his first round of executive appointments since officially taking over as WPP CEO a little over a month ago. A spokesperson for WPP confirmed a series of three reported executive...
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